![](./last one_files/629b1217d174c60317960378_motul-vertical-1200px.jpg)
Objective
Create a cohesive branding package for Motul GP Japan 2022 including a poster the works both vertical and horizontal and visually communicates a sense of excitement.
![](./last one_files/629aac5a8c5f7d0eac45a92e_motul-horizontal-1200px.jpg)
Process
The motorcycle image from the client had to be stripped of all branding except for approved sponsors which then had to be added back onto the image.
![](./last one_files/629b152f4ed1a8e12c216b8c_motul-vertical-banner.jpg)
After some research I discovered the background I wanted to create was a more bold graphic style as opposed to a more abstract blurred light effect that is commonly seen.
![](./last one_files/629b1596ed33ff7cc0343127_motul-infield-wallbanner.jpg)
Once the posters were completed I applied the styling to an event pass and merch apparel to offer a marketing package.
![](./last one_files/629b121715e065b0d3d0ff33_motul-eventpass.jpg)
![](./last one_files/629b12174d67841d4275df81_motul-merch.jpg)